Planning and Strategy in Miami

We Build Brands with Purpose and Strategy.

Behind every strong brand is a clear vision, data-driven insights, and a strategic foundation. At Léttera, we develop customized brand strategies that help businesses grow, connect with the right audience, and tell compelling stories that drive measurable results. From market research to campaign execution, we create actionable, insight-driven strategies designed for long-term success.

Our Planning and Strategy services

We craft insight-driven brand strategies that define positioning, messaging, and audience engagement. Through market research, competitive analysis, and strategic roadmaps, we develop tailored plans that align business goals with impactful storytelling. From campaign development to execution, our strategies ensure long-term growth and measurable success.

Market Research & Insights

Data-backed strategies that fuel smart business decisions.

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Brand Positioning

Defining your brand identity, competitive edge, and market differentiation.

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Strategic Branding

Building a cohesive, meaningful brand with consistency and impact.

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Communication Strategies

Crafting the right message for the right audience at the right time.
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Digital Strategies

Maximizing brand impact across online platforms with tailored approaches.

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Campaign Planning & Analysis

Designing and optimizing high-performing marketing campaigns.

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Workshops & Implementation

Interactive strategy sessions to align teams and activate execution.

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Our Planning and Strategy consultants

Daniel Cardona

Daniel Cardona

Chief Business Officer
Daniel is a Digital Marketing and Growth Hacking specialist with 10+ years of experience in Paid Media and growth models. He’s led creative teams for brands like Grupo Éxito, Tork, Nestlé, and Coca-Cola. Holds a Digital Marketing degree from UNLP, Argentina.
Kiki Bensan

Kiki Bensan

Strategy Director
Kiki is a communications and advertising professional with 10+ years contributing to projects for top brands like American Express, AB InBev, and Kimberly-Clark. Skilled in strategy and data-driven solutions, delivering innovation and impactful results.
Julio Lucio

Julio Lucio

Creative Director
Award-winning advertising professional with 15 years' experience crafting campaigns for top brands like Claro, Banco Guayaquil, and Holcim. Expert in creative copywriting, strategic vision, and team leadership.
Daniel Cardona

Daniel Cardona

Chief Business Officer
Daniel is a Digital Marketing and Growth Hacking specialist with 10+ years of experience in Paid Media and growth models. He’s led creative teams for brands like Grupo Éxito, Tork, Nestlé, and Coca-Cola. Holds a Digital Marketing degree from UNLP, Argentina.
Kiki Bensan

Kiki Bensan

Strategy Director
Kiki is a communications and advertising professional with 10+ years contributing to projects for top brands like American Express, AB InBev, and Kimberly-Clark. Skilled in strategy and data-driven solutions, delivering innovation and impactful results.
Julio Lucio

Julio Lucio

Creative Director
Award-winning advertising professional with 15 years' experience crafting campaigns for top brands like Claro, Banco Guayaquil, and Holcim. Expert in creative copywriting, strategic vision, and team leadership.
Jhonny Pérez

Jhonny Pérez

Media & Growth Director
Jhonny is a digital strategist and Director of Growth and Media, with 8+ years of experience leading teams, driving SEO, SEM, and Growth Marketing for international brands. Holds a Master’s in Digital Transformation from OBS Business School.

How do we manage Planning and Strategy in Miami?

Our Process: From Vision to Strategic Execution

At Léttera, we take a structured, insight-driven approach to brand strategy, planning, and execution, ensuring every decision is backed by data and market intelligence.
With Léttera’s planning expertise, your brand isn’t just built—it’s positioned for long-term success and industry leadership.

Our portafolio

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MIDEA
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Samsung

Location

Faqs

The cost of brand strategy and planning services in Miami depends on the depth of research, strategic development, and execution needs. At Léttera, we provide tailored strategy solutions, from brand positioning and communication planning to full-scale market research and campaign execution. Whether you need a foundational strategy or an advanced brand growth plan, our team ensures data-driven solutions that maximize business impact.

Any business looking to establish a strong, differentiated presence benefits from strategic brand planning. In Miami’s competitive market, industries such as real estate, hospitality, e-commerce, finance, and tech rely on effective market positioning and communication strategies to attract and retain customers. At Léttera, we help brands in all industries craft data-backed, purpose-driven strategies that drive growth.

The success of strategic brand planning depends on factors such as industry positioning, audience engagement, and market adaptability. While brand clarity and messaging improvements can have an immediate impact, long-term success comes from consistent execution, audience insights, and continuous optimization. At Léttera, we craft strategic roadmaps that ensure long-term brand strength, visibility, and engagement.

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