Media Planning in Miami

Strategic Media Planning to Amplify Your Brand’s Reach

We connect your brand with the right audience at the right time and place. At Léttera, we use data-driven insights and precision media strategies to ensure your message resonates and delivers real results across traditional and digital platforms. From media buying to performance analytics, we maximize your brand’s visibility while optimizing campaign efficiency.

Our Media Planning services

We develop data-driven media strategies that ensure your brand reaches the right audience through targeted digital and traditional media placements. From programmatic advertising and social media campaigns to TV, radio, and print, we optimize budgets, track performance, and refine strategies to maximize impact and ROI.

Media Planning & Buying

Optimizing placements across digital and traditional channels for maximum impact.

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Lead Management

Capturing and nurturing high-quality leads to increase conversions.

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Email Marketing

Targeted mailing strategies designed to engage and retain audiences.

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Analytics & Data Science

Measuring performance and refining strategies for continuous improvement.

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Testing & Conversion Optimization

Enhancing campaign effectiveness through A/B testing and data-driven insights.

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Media Partnerships

Collaborating with top-tier media platforms to expand brand reach.
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Campaign Monitoring

Tracking results in real time and making data-backed adjustments for success.
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Advanced Tools & Insights

Leveraging over 35 powerful tools to accelerate brand growth.
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Our Media Planning consultants

Daniel Cardona

Daniel Cardona

Chief Business Officer
Daniel is a Digital Marketing and Growth Hacking specialist with 10+ years of experience in Paid Media and growth models. He’s led creative teams for brands like Grupo Éxito, Tork, Nestlé, and Coca-Cola. Holds a Digital Marketing degree from UNLP, Argentina.
Kiki Bensan

Kiki Bensan

Strategy Director
Kiki is a communications and advertising professional with 10+ years contributing to projects for top brands like American Express, AB InBev, and Kimberly-Clark. Skilled in strategy and data-driven solutions, delivering innovation and impactful results.
Julio Lucio

Julio Lucio

Creative Director
Award-winning advertising professional with 15 years' experience crafting campaigns for top brands like Claro, Banco Guayaquil, and Holcim. Expert in creative copywriting, strategic vision, and team leadership.
Daniel Cardona

Daniel Cardona

Chief Business Officer
Daniel is a Digital Marketing and Growth Hacking specialist with 10+ years of experience in Paid Media and growth models. He’s led creative teams for brands like Grupo Éxito, Tork, Nestlé, and Coca-Cola. Holds a Digital Marketing degree from UNLP, Argentina.
Kiki Bensan

Kiki Bensan

Strategy Director
Kiki is a communications and advertising professional with 10+ years contributing to projects for top brands like American Express, AB InBev, and Kimberly-Clark. Skilled in strategy and data-driven solutions, delivering innovation and impactful results.
Julio Lucio

Julio Lucio

Creative Director
Award-winning advertising professional with 15 years' experience crafting campaigns for top brands like Claro, Banco Guayaquil, and Holcim. Expert in creative copywriting, strategic vision, and team leadership.
Jhonny Pérez

Jhonny Pérez

Media & Growth Director
Jhonny is a digital strategist and Director of Growth and Media, with 8+ years of experience leading teams, driving SEO, SEM, and Growth Marketing for international brands. Holds a Master’s in Digital Transformation from OBS Business School.

How do we manage Media Planning in Miami?

Our Process: Maximizing Impact Through Strategic Media Planning

At Léttera, we take a data-driven, ROI-focused approach to media planning, ensuring your brand gets the most out of every campaign.
With Léttera’s media planning expertise, your brand doesn’t just get exposure—it gets measurable impact and lasting audience engagement.

  • Market & Audience Analysis

    We conduct in-depth research to identify your ideal audience, best-performing channels, and media opportunities.

  • Strategic Planning & Execution

    We develop tailored media strategies, optimize ad placements, and launch campaigns designed for high engagement and conversion rates.

  • Monitoring & Optimization

    We track performance in real-time, analyze key metrics, and refine strategies to continuously improve campaign success.

Our portafolio

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MIDEA
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Location

Faqs

The cost of media planning and buying in Miami depends on factors like campaign scale, target audience, and media channels used. At Léttera, we offer customized media strategies, ensuring brands get cost-effective ad placements and maximum ROI across TV, radio, digital, and out-of-home (OOH) advertising. Whether you need a localized ad campaign or a full-scale national media strategy, our team delivers data-backed solutions tailored to your business goals.

Any business looking to enhance visibility and maximize ad spend benefits from professional media planning. In Miami’s competitive advertising landscape, industries like real estate, hospitality, retail, e-commerce, healthcare, and tech rely on precise media strategies to reach the right audience. At Léttera, we help brands in all industries craft targeted, high-impact media campaigns that drive results.

The effectiveness of media campaigns depends on factors like budget, channel selection, and audience engagement. While some paid media efforts yield quick visibility, long-term success requires continuous optimization and data-driven adjustments. At Léttera, we ensure that every campaign is monitored, refined, and strategically adjusted to maximize reach, engagement, and conversions.

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